Jester King Brewery Interview with Co-Founder Jeffrey Stuffings

 

Jester King is an authentic farmhouse brewery committed to mixed culture and spontaneous fermentation. Their beer incorporates their natural surroundings and local agriculture, to make beer uniquely tied to a time, place and people. Co-Founder Jeffrey Stuffings was a local home brewer who started working on Jester King in late 2007.

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Jester King is an authentic farmhouse brewery committed to mixed culture and spontaneous fermentation. Their beer incorporates their natural surroundings and local agriculture, to make beer uniquely tied to a time, place and people. Co-Founder Jeffrey Stuffings was a local home brewer who started working on Jester King in late 2007. Since then, Jester King has become a must visit place for beer connoisseurs as well as a staple in the Austin TX culture.

https://jesterkingbrewery.com/

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SHOWNOTES

00:47 - Explanation of Microflora in the fermentation process

04:49 - Spontaneous Fermentation Process

11:32 - How Jeffrey Stuffings, Co-founder of Jester King Brewery got into brewing

15:52 - Writing a business plan

18:14 - Hacking into the Notre Dame Alumni E-mail list to find funding

24:00 - How to Tackle business problems

25:59 - Marketing Jester King in the beginning

28:16 - Handling the initial debt of starting a brewery

29:29 - Building 1000 True Fans

33:30 - History of Laws impeding innovation for small breweries in Texas

39:26 - 1000 true fans

46:41 - Is there a price for Jester King?

50:16 - Will your kids take over Jester King one day?

53:12 - Time commitment to growing a business vs spending time with family. Work / Life Balance.

55:58 - Why do you do what you do?

58:17 - Stand for something and have a story to tell.